Friday, November 29, 2013

Timberland, The Iconic Yellow Boots

You all might known Timberland for such a long time. The yellow boots that got everyone's talking which established in 1973. Timberland, a wholly owned subsidiary of VF Corporation, is a global leader in the design, engineering and marketing of premium-quality footwear, apparel and accessories for consumers who value the outdoors and their time in it. Timberland’s dedication to making quality products is matched by the company’s commitment to “doing well and doing good” – forging powerful partnerships among employees, consumers and service partners to transform the communities in which they live and work.

Last October, Timberland announced the opening of Plaza Indonesia store as its Jakarta’s third stand-alone store after Senayan City and Lotte Shopping Avenue. The new stand-alone store will provide an open space to highlight Timberland’s eco-conscious outdoor lifestyle footwear and apparel for men and women, including the Earthkeepers® collection. Located on the fourth floor of Plaza Indonesia, a prestigious mall among premium retailers, the 100-square meter space is designed to reflect the company’s long-standing commitment to sustainability, through the use of recycled materials and other eco-conscious building practices.
At the same time this year, as their 40 years anniversary of the Iconic Yellow Boots, Timberland Plaza Indonesia will be showcasing 8 of the limited and teamed-up projects of 6 inch boots from various collaborations featuring Japanese designer, artist, photographer and many more. Todays, Timberland is for a generations that values authenticity, sustainability, and the return of quality craftsmanship. The platform says it all “Best Then. Better Now”, inspired by the past, but crafted for today.


Because of the fact that I couldn't come to the Opening Party, I went to the store myself to see the greatness of Timberland.

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"THE WALL OF SHOES" makes me drooling over them..

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To give you the true evidence about the comfiness of the shoes, I tried them on. And I think it was the most comfortable boots I ever worn. The exterior was so smooth and the sole was so light.. It feels like I don't want to take them off! Totally recommended..

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Here are the celebrities and Mrs. Jaclyn Halim, Chief Operations Officer of Metroxgroup for Timberland Indonesia who came to the Opening Party.

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To learn more about Timberland, please visit www.timberland.com.

EST. 1973
BEST THEN. BETTER

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