Last Wednesday, I went to the launching of Lee Cooper's new collection for Summer/Spring 2012 at Portico, Senayan City. The collection was so captivating, fun and fresh. I was literally drool for most of the collection.
This Spring/Summer 2012 collection was inspired by the Field Day, an independent festival which collaborate music, film, and art in East London. This collection shows us the edgy style essential that is Coloured Jeans.
The Coloured Jeans available in so many bright colours, for women there were Shorts in Bright Blue, Merlot, Green and Dirty White. I personally love the Dirty White and Green shorts. They were just so cute. As for men, the Low Rise Slim Coloured Jeans will appear in Merlot, Dirty White, Green Aspen, Bright Blue and Dark Indigo. Moreover, the Low Crotch Cropped will also available for men in this Spring/Summer 2012.
Now boys, you know you would love the graphic T-Shirts such as Sobar, Gibson, and Lebowski that the collection has. They were so cool and a perfect tops for this Field Day Collection. Lounger top, Pyramid Mini Dress, Stardust Merlot shorts, and Sounders Black pants will complete the totality of Style from Lee Cooper for women.
Press and Confrence
Starting her debut for the Spring/Summer 2012, Sigi Wimala present as Lee Cooper's Female Celebrity Stylist accompanying Rio Dewanto who had first become the Celebrity Stylist from Autumn/Winter 2011 Collection. Both of them represent the DNA of this British denim brand. Suharti Sadja, Lee Cooper's Marketing Manager said "With the presence of Sigi Wimala as the Female Celebrity Stylist in this Spring/Summer 2012 Collection, we hope Sigi's style would inspired women in mix and match Lee Cooper's product to look fresh and appealing."
Ayu Dewi as the MC, wearing Kayra White Stripe Dress
Refreshment from Portico
As the sky turns dark.. It is time for the party.. Woohoo!
Ayu Dewi now in her Pyramid Mini Dress in Indigo
Yes! Yes! Put your eyes wide open, really really wide.. Hot models is coming!
Here are my favorite looks..
Special Celebrity Guest Daanish on the Runway
Raisa sing Someone Like You, Price Tag, Fireworks, and Serba Salah collaborating with DJ Andezzz
Ario Bayu, another Special Celebrity Guest, off the runway.. He's so cute and humble..
With my lovely friend, Lulut, trying the Augmented Reality Project which is not working anymore.. LOL
The dress code for the Party was Red and Blue..
red and white stripe vest, Zara; red blazer, my mom's; white dove buckle red belt, Juice; longer back blue skirt, Grey Area; gold ring, Topshop; swirls ring, unbranded; watch, Ice Watch; shoes, Pedro
Thank you Lee Cooper for the Goodies.. :D
One more thing, the "Field Day" Spring Summer 2012 from Lee Cooper available with the price range of Rp 249.500,- until Rp 489.500 and you all can get them at the Lee Cooper's outlet near you starting this February. So come on, come on! Go grab them!
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